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About
About
We have opened our newest salon in the heart of the West End. Our award-winning hairdressers and avant-garde trendsetters will now give you the Gusto treatment at our new show-stopping destination!
Situated in one of London's buzziest areas adjacent to Oxford Street and just behind Selfridges on Wigmore Street, the new salon has a look all its own with a stupendously contemporary brutalist hype style that lights up the street.
Be one of the first to experience Gusto Oxford Street, book now!
Reviews
Gusto Hairdressing Website Reviews
334 reviews with an average rating of 4.94

Naz Simsek
I walked in with a really overgrown shaggy cut and walked out feeling fresh with a gorgeous short cut. Ramona did such a brilliant job - I highly recommend her! The salon is great value for money during off-peak times.

Ale Arguello
I was quite nervous before my appointment, as I had never had my curly hair professionally cut in London and worried about finding a stylist who truly understood my texture. From the moment I arrived, the experience was seamless. The receptionist warmly greeted me and offered a beverage, setting a welcoming tone

Kay
I wanted to ensure I wrote a thorough review before I left… I had my hair done by Seham, and I honestly couldn’t be happier with the results. From the moment I sat in her chair, she made me feel comfortable and listened carefully to what I was looking for. She gave thoughtful suggestions based on my hair type and really took the time to ensure the cut and color would suit me.
The final look was amazing — the color was rich and vibrant, and the cut added so much shape and movement to my hair.

Aastha Mathur
I had a great experience here for a haircut with Virginia. I was welcomed professionally and politely at the reception. They were quite busy but kept me informed about the time to my service. Virginia was very sweet, completely understood my hair concerns and gave me exactly what I needed including a lovely blow dry. I am very happy with the results. Overall, would definitely recommend.
I had a great experience here for a haircut with Virginia. I was welcomed professionally and politely at the reception. They were quite busy but kept me informed about the time to my service. Virginia was very sweet, completely understood my hair concerns and gave me exactly what I needed including a lovely blow dry. I am very happy with the results. Overall, would definitely recommend.

Nikitha Thomas
I had an amazing experience at Gusto Hair! My stylist, Virginia, was absolutely fantastic—super friendly, professional, and incredibly skilled. She took the time to understand exactly what I wanted and gave me a cut that perfectly suited my style and face shape. I left the salon feeling refreshed and confident. The atmosphere was welcoming and relaxing, and the whole team was lovely.

Jose
\\\"I had a really great haircut here—exactly what I wanted! The stylist Elena was very nice, professional, and made sure I left looking sharp. Highly recommend for a quality men’s haircut. Will definitely be coming back!\\\"

Sophia Premjee
Sia at the reception was super-helpful. She politely got me a hot coffee that warmed me in the cold weather, and made sure that I was comfortable.
The blowout done by Seham was mind-blowing! I felt like going out just to show off my great hair day! Thank you.
The blowout done by Seham was mind-blowing! I felt like going out just to show off my great hair day! Thank you.

Sarah
Yeshi gave me the best highlights I’ve ever had. I have long hair, and Yeshi styled it to keep the length, while cutting it to frame my face perfectly.
Thank you, Yeshi. You are a star!
Thank you, Yeshi. You are a star!

Sachini
Virginia did a great job with my short Italian bob haircut. I had quite long hair, so I was nervous about selecting a hairdresser I could trust to understand my Asian hair. However, she did an amazing job, and I wouldn’t think twice about going back to her.

Naima
Without exaggeration, Venetia Campbell at the Oxford Street salon gave me the best highlights and cut i’ve ever had in my 4 years as a blonde.
She chatted with me beforehand and completely understood what I wanted (brighter blonde overall and a bob just below my jaw).
I’ve got very thick hair and Venetia probably had to put about 100 foils in - but every single one was done with the utmost precision and care.
I can’t stop smiling at the results - and not to mention that the whole time we had fantastic chats, all the staff were lovely and I was even given a complimentary guinness (which made my day!)
The cut that Venetia gave me was also perfect as she understood that I wanted my hair to fall sleekly but not in a square shaped way, and she got it just right. She also kindly curled my hair afterwards as an addition!
I couldn’t recommend Venetia more strongly - for both wonderful hair and conversation! I also loved the vibe of the salon - busy and buzzy and everyone else seemed really happy with their results. Thank you so much Venetia , I will most certainly be back in about two months for a half head and cut!
She chatted with me beforehand and completely understood what I wanted (brighter blonde overall and a bob just below my jaw).
I’ve got very thick hair and Venetia probably had to put about 100 foils in - but every single one was done with the utmost precision and care.
I can’t stop smiling at the results - and not to mention that the whole time we had fantastic chats, all the staff were lovely and I was even given a complimentary guinness (which made my day!)
The cut that Venetia gave me was also perfect as she understood that I wanted my hair to fall sleekly but not in a square shaped way, and she got it just right. She also kindly curled my hair afterwards as an addition!
I couldn’t recommend Venetia more strongly - for both wonderful hair and conversation! I also loved the vibe of the salon - busy and buzzy and everyone else seemed really happy with their results. Thank you so much Venetia , I will most certainly be back in about two months for a half head and cut!

S R
Marie is great - she fixed my hair due to bad highlights from previous hairdresser and I have always gone back to her!

Esther Gosselin
Google searched balayages in my area and this one came up. Booked in last weekend and suffice it to say they are actually brilliant at colouring. Had a great time at this spot, fun staff and amazing skills! Recommended!

Yannis Chatzisavvas
The staff was extremely friendly, helpful, and patient with me in terms of suggesting what I could do with my hair since I wasn\'t sure.
Had a Brazilian blow dry as well which had an amazing result.
Will definitely visit again.
Kudos to Mirto and Melania for the great service!

Erica Daly
Welcoming and helpful
Had an amazing experience, Melania was knowledgeable, knew exactly what I needed done and I\'m so pleased with the results.

Elizabeth Thomas
Exceptional balayage! Perfect blending and amazing colour. I loved it. The staff was kind especially Melania who did my balayage was super talented.

Melissa Spitzer-Torres
Finally found a lovely hair salon that can handle curly hair. Just finished getting my straighten by a lovely France woman (don’t get her name). She did an amazing job and was just so sweet. Great service and she handled my hair so lovely.

Alexandra Anea
I got my hair coloured and styled by Maria and as per usual she never disappoints. She’s one of the few hair stylists that I trust with my hair. We had a consultation where she was very attentive and even explained the process and the colour choices throughout. Would definitely go back

Diya Pradeep
Best experience i had . Amazing work by my hairstylist olympia ! She was so patient as i had a lot of work to be done on my hair. I will definitely come again and would recommend this place for sure!

Rachael Marr
I love my balayage hair colour that Melania carefully and skillfully spent 3h making sure would be perfect for my wedding day. Have had loads of compliments and couldn\'t feel more satisfied! Would definitely recommend to others, especially with the 50% off first time hair colour deal Gusto offers. Thanks again!!!

Yasmin Khan
I brought my daughters here and had a wonderful experience. Both Ady and Toni were able to transform them into glamorous superstars.
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